5 Reasons You Should Invest in Art Today

Art is a valuable asset in diverse ways, whether the medium is paintings, prints, sculptural installations or even illustrations. It is aesthetic, influences your mood, and it can be worthwhile. Art as an investment is an alternative way to secure money and increase potential returns while engaging with the creative community.

Art enthusiasts and connoisseurs in India are moving with the changing trends in the Indian art market. Recent auctions and market trends reveal the increasing interest in modern indian art, indian contemporary art, and modern masters. Master artists such as M.F Hussain, S.H Raza, Ram Kumar, and Manjit Bawa are among many artists who continue to gain popularity in the investment community.

Every day, more people are deciding to invest in art. When you invest in art, you influence the lives of numerous artists worldwide. The benefit of art investment is that it can help create a solid profit without much risk.

The emergence of young collectors, women collectors, entrepreneurs, new gallerists and foundations is a sign that the Indian art market is thriving organically. Here are some reasons why you should invest in art.

1) You have an eye for art

The most important reason to invest in art is that you have a strong affinity towards it. Collectors mostly choose artworks that resonate with them. Instead of picking a work of art that charms them, they select a work that communicates with them in one way or another.

If you have an eye for all things art and sufficient knowledge about the artistic universe, it is better to invest in it. Always invest in works that you love to look at, works that you would like to see on the walls of your offices and homes. In that way, the possibility of selling the artwork for a profit would remain high.

Your knowledge of art may help you discover rare pieces and limited edition works.

2) Art is a stable / Long-Term Investment

Art is considered a steady investment as the art market has surpassed various times of economic uncertainty and is still making ripples. Even during the COVID-19 pandemic, when most markets faced financial crises, the art market didn’t waver. Art invest preserves your wealth and creates a short term or long term profit according to your requirement.

Each work of art is unique, consisting of the signature of the artist, their visions, emotions, and expertise. If you collect a work of art, it will give you optimal satisfaction and constant pleasure.

Be it traditional Indian art, modern indian art, or abstract paintings, they are gaining momentum day by day. Now that India is booming with a variety of festivals and art exhibitions, including the India Art Fair and Delhi Art Week, collectors are also enthusiastic about discovering the remarkable works displayed by galleries and collectives around the world.

It is also true that the value of artworks tends to increase over the course of time, especially if the artist becomes well-known or an art piece gains historical meaning. Art can be a great choice if you are looking for some long-term investment opportunities.

3) Diversification of Investment Portfolio

Investing in art is a significant tactic to diversify your investment portfolio and eliminate risk. To beat the depression in financial markets, it is wise to develop a diversified portfolio.

Expand Your Investment Portfolio

• Unlike traditional financial markets, art market prices move at a steady pace. The art market may remain stable even when stocks and bonds perform poorly. It is not affected by external factors such as interest rates and inflation; therefore, economic falls do not affect it. This can help you minimise risk and balance your investment portfolio.

• Expanding your portfolio with art provides a sense of stability and security, enhancing the possibility of gaining potential returns.

• Choosing art as an investment method also offers a way to expand your portfolio geographically, as you can invest in artworks from around the globe.

Expand Your Art Portfolio

Investing in various genres, artists, and styles is always better than investing in one form of art. Striking a balance is required in investment; in art, this refers to buying works of both established and emerging artists.

• To diversify your art portfolio, try branching out to different forms such as abstract paintings, limited edition prints, sculptures, or drawings.

• Don’t forget to collect artworks of various sizes and mediums! The possibility of building a solid portfolio remains high if you blend things up!

4) Affordable Art - Insights

Do you want to invest in art but hesitate because it requires significant capital? Investing in art does not require a huge sum of money; you can always start collecting even with limited resources.

• Collecting prints/ limited edition prints of famous artists is less costly than original works. Although not unique, prints are considered original artworks like paintings and drawings as they come in editions and numbers. They allow the possibility for reselling at auctions, art fairs, or art galleries.

Numerous limited edition portfolios of prints by artists, including Jogen Chowdhury, Sakti Burman, and Thota Vaikutam; photographs by Akbar Padamsee, belong to the Art Alive Gallery collection.

• Investing in emerging artists is another way to get hold of new affordable artworks that could be worth more in the future. This will also give you a chance to discover unique and less-seen works, which may increase the rarity and appeal of the artwork. Art Alive Gallery holds an extensive collection of artworks by emerging artists like Meera George, Chetan Mevada, Vipul Badva, Vipul Rathod, Yash Jani.

• A sudden interest in sculptural works by masters and modern indian artists is also developing in the Indian art scene. The popularity of the works by sculptors who have primarily trained in the three-dimensional format, like Ravinder Reddy, Subodh Gupta, and Anish Kapoor, remains high among collectors. At the same time, emerging interest in the sculptural works by Akbar Padamsee, Krishen Khanna, A Ramachandran, and Sakti Burman is also growing, according to the art market and recent auctions.

5) Tangible Pleasure

Art as an investment offers tangible and aesthetic pleasure. You can keep stocks and shares; however, Art is the only investment that you can appreciate and feel a connection from within! Art instantly lifts your spirit, makes a good conversation piece, and conveys a visual story in myriad colours.

• You can display a work of art you love in your home, enjoy it all the time, and share it with others as well. It can be passed on to your next generation as an heirloom piece until it’s sold for a potential profit!

• Art will invigorate your living or working space with an air of creativity, freshness, and joy, and it also reflects your distinctive taste!

Art for offices is a trending theme nowadays as studies prove that displaying art in workplaces increases well-being and performance and restores the mental energy of employees. The type of art you display at your office can also help communicate brand messages.

Symphony of Colours / Artists to be Looked at

Organising various art exhibitions around the world, Art Alive Gallery represents well known contemporary artists from all over India. Versatile and classic, our collection ranges from the stalwarts of modern indian art like M.F Hussain, S.H Raza, F.N Souza, and Akbar Padamsee to indian contemporary artists.

Here is some information on the collections at our gallery!

• Bearing in mind the market auction trends, you can purchase the artworks of Sakti Burman, Paresh Maity, Krishen Khanna, Anjolie Ela Menon, Thota Vaikuntam, Manu Parekh, Laxma Goud, Jayasri Burman, S. Harsha Vardhana, Maity Delteil, Maya Burman, etc.!

• Investing in living masters is critical when it comes to making a good ROI / return of interest, as most of them are top draws at auctions.

• Established artists whose works are termed blue chips due to their auction history and track record are the most significant artists to look for while investing.

Go for a watercolour or sculpture by Sakti Burman if you want to explore his artistic universe with mythical figures and folk tales!

Paresh Maity’s peaceful watercolours depicting the atmospheric splendour of India and his oils and acrylics reflecting his extensive travel around the globe are essential for any art collector.

• If you love abstract paintings, opt for S. Harsha Vardhana, known for his heavily textured but simply coloured canvases.

• Manu Parekh’s kaleidoscopic universe, which exudes his poetical visions of everyday life and the powerful aura of flowers, will mesmerise you!

• You will definitely fall for Jayasri Burman’s vibrant compositions inspired by various rituals and festivals, which also represent the archetypal mother

• Laxma Goud’s artworks depicting rural village life, Thota Vaikuntam’s colourful acrylics capturing the essence of Telangana people, and Jogen Chowdhury’s exquisite ink and pastel works are all worth adding to your investment portfolio.

Art as an Investment

Art as an investment provides myriad benefits, such as tangible and aesthetic charm, portfolio diversification, financial security, and cultural enhancement.

Art Alive Gallery, one of the major Art galleries in Delhi, is the ideal companion for your art investment journey. Situated at Panchsheel Park, we have a history of dealing with a wide array of artworks for over 20 years. Our experienced team at Art Alive Gallery will help you with optimal advice that benefits you with your investment journey.

Be it traditional indian art, modern indian art, indian contemporary art, or abstract art, Art Alive Gallery has it all. Whether you are a beginner in art investment or an experienced collector, our rich collection of artworks will undoubtedly impress your mind.